Phase 1 of the Consumer Decision Process (Need Recognition) Explained
If you have read some of my other blog posts you’ll know that I am a big proponent of the consumer decision process. Understanding the SEQUENCE in which consumers make decisions allows us [...]
Understanding Patient Psychology
What separates me from any other dental marketer in the entire world is my in depth understanding of consumer behavior and human psychology. In this post I’ll explain some of the basic principals [...]
7 Characteristics of Top Dental Clinics
I’ve spoken with THOUSANDS of dentists all over North America. It didn’t take me too long to figure out why some clinics are amazingly successful and others are not. In this post I [...]
We’re Blogging Now!!
My name is Nash Kassam – I believe I am the best dental marketer in the world! Over the past 7 years I have learned more than I could imagine about dental marketing and how to successfully [...]