DENTAL MARKETING
We are the most result oriented, ROI focused dental marketing company in the world. We’re so freaking confident in our results, that we’re offering qualified practices ALL of our marketing packages for FREE ($7500+ value!) for 30 days so that you can test out our product and service before spending any money.
WHY CHOOSE US?
You’ve probably been lied to, cheated, or mislead in the past by other marketing companies. As I’m sure you know, they’ll say whatever it takes to close the deal and reach their sales quota. We do things differently. We understand your past frustrations and have come up with a marketing experience that eliminates your risk, manages your expectations and guarantees results.
Hi there,
My name is Nash Kassam – I am the founder of new.shakeandbakedigital.com and I believe I am the best online marketer in THE WORLD for dentists. It all started in 1988 when I was born as a twin to a mother and father who are both dentists.
At the tender age of 7 my twin and I were working in their office answering the phones and filing paperwork away. By 11 we were designing them business cards, letterheads, and in office presentations. In 2010, after my twin and I both graduated with business degrees, we started a software company that helps healthcare professionals generate more referrals and reviews.
During the year it took to build our software, my parents hired me to manage the growth of their clinic as it had been stagnant for a while and was basically breaking even for the last 10 years. They gave $100,000 and said “do whatever you think is best.” Given that they were not leveraging the internet much, I focused most of my money online. To save money I did as much of the work myself instead of paying other people – I learned how to make websites, do search engine optimization, and manage Adwords accounts, among other things. In 1 year I was able turn their $100,000 marketing budget into an extra $400,000 of cash. Pretty soon dentists from all over North America were learning about me and asking for my help.
My twin and I launched our software company in 2011 and by 2013 so many of our customers had asked for web design and marketing help that I decided to branch off and start new.shakeandbakedigital.com.
After talking with THOUSANDS of dentists and other professionals all over North America I learned two main things:
- Most clinic owners have had a negative experience trying online marketing because they were mislead and purchased the wrong product
- Existing marketing companies are very dishonest and will say whatever it takes to make a sale
I’ll be honest, I didn’t intend on building an online marketing company for healthcare professionals – I guess a great product, honest communication, tangible results, and no BS is a pretty good formulae for success.
Here’s what you can expect from me and what I demand of myself:
- I will always act in YOUR best interest – if I don’t think I am the best person for the job I’ll tell you.
- I’m honest – good or bad, you can count on me to be upfront and tell you how it is, no BS is what I’m all about
- I’m the best – I hate mediocrity and second place SUCKS. I will always continue to improve to ensure I provide the best product possible for a fair price
Enough about me, what are you waiting for? Start your free trial today and let me show you what results driven dental marketing is really all about!
Let’s rock and roll,
SIGN UP FOR YOUR FREE MARKETING TRIAL / CALL TODAY
For obvious capacity reasons we can only offer this free trial to a few qualified clinics at a time. Sign up and book a call right away to avoid disappointment!
OUR FREE MARKETING TRIAL PROCESS
We’ve made it really simple for you to give us a try with absolutely no risk whatsoever on your end.
-
DISCOVERY CALL
In this virtual screen share meeting, you and our marketing expert Nash will discuss your growth goals, timeline, and KPI's. If it's a good fit, we will get started on your free trial right away.
-
CAMPAIGN SET UP
Once your free trial has started, our team will work on setting up all of the components of your campaign. This might include a new website, landing pages, and Adwords / SEO initiatives etc.
-
LAUNCH
We'll launch your free marketing campaign in 7-10 days of you signing up. We'll continue to manage and optimize the campaign during your free trial at no charge.
-
FOLLOW UP CALL
Near the end of your free trial we'll set up a time to chat to go over results and ROI. If you're happy with our results, you can continue to work with us with no contracts, no set up fees and no risk.
-
MEASURE & IMPROVE
We'll keep working hard every month to deliver great results. If we don't hit our set targets in the agreed upon time, we'll work for free until we do!
BY THE NUMBERS
Using real numbers and actual data, we can objectively say that we think we are the best dental marketing company in the world. No other company can even come close to delivering the results that we deliver, for the affordable prices that we charge.
OUR GROWTH PHILOSOPHY
Our formula for clinic growth has worked with 100% of our clients. Our average customer sees a $4 to $1 ROI within the first year of working with us and a $46 to $1 lifetime ROI.
1.
We believe you need to see a return on your investment right away…
We use Google Adwords to deliver clicks immediately to your website. We focus on generating leads for cosmetic services that bring in more revenue so that you cover your marketing investment right away.
2.
We understand you need to think long term too…
Search Engine Optimization (SEO) is the process of ranking organically on Google. Depending on competition and budget, results typically take 6 months to a year. Since 80% of people click on the organic listings (and only 20% click on ads) it’s very important that you invest time and money getting to the top of search engines. After you are ranking at the top of page 1 (takes a year or so) for high volume keywords, your new patient acquisition cost will be well under $250. This success will be the foundation for expanding or selling your practice for a premium.
3.
We use our ROI calculator to accurately forecast results…
Every market is different based on population and competition density. Using our ROI calculator and various market assessment tools, we can accurately predict new patient acquisition cost with different timelines and investments. Once we know your short term and long term goals we can optimize a plan and budget that makes the most sense for your business.
4.
We optimize conversions at every stage of the decision process to bring your new patient acquisition cost significantly down…
Firstly, we’ll make sure your campaigns generate as many qualified clicks as possible. Once someone gets to your website, we’ll make sure it is optimized for conversions and turns clicks into calls / emails. After we deliver qualified leads to you, it’s your job to make sure your team is converting leads into new patients or consultations. Using call tracking and recording software we can monitor calls to address areas of improvement. The last step is to leverage new patients. We’ll integrate software that automates asking your patients for referrals and reviews.
-
We've worked with several big dental marketing companies and digital agencies before. HealthcareMarketing.ca is the only company that truly understands consumer behaviour, digital marketing, and business growth specifically for dental offices.
YOUR CONVERSION FOCUSED WEBSITE
Our websites are strategically built to not only look amazing, but also generate significantly more conversions than industry average. We always focus on communicating the right message, in the right sequence, at the right time. We use both conscious and sub-conscious design and messaging techniques to evoke emotion and generate more leads.
More Conversions = More New Patients
Your website is a tool that should be helping you grow your business. Prospective customers (both from referrals and from paid initiatives) will visit your before they decide to see you. Our site will deliver more new patients to you, so that you can make more money and spend more time with your family.
- We make websites that evoke emotion and drive decisions
- Our customers see 30% – 40% more conversions than industry average
- We understand the buying process and make websites that move prospective customers forward in the buying process, not backwards
- All of our websites are built using WordPress, this gives us unlimited functionality options without price increases
GET FOUND ONLINE
Once you have an amazing website that converts, we’ll drive targeted traffic to your site. Every market and business is different. We’ll use our custom built ROI calculator to optimize a strategy that focuses on implementing different marketing initiatives in the best SEQUENCE possible.
ROI Focused Digital Marketing
Marketing is an investment – that means you should see a return on the money you spend. Our customers see a $4 to $1 short term ROI and $46 to $1 long term ROI.
Techniques
Search Engine Optimization – Using advanced keyword research tools we can see the volume and competition of high value keywords. Our team will ONLY focus on keywords with a high search volume to ensure you get the most out of your investment.
Google Maps / Local Listing – We’ll help you generate more reviews on Google + and optimize your local listing so that you get found when prospective customers are searching near your office.
Google Adwords / Pay-Per-Click – We’ll set up a hyper targeted Adwords campaign so that you get quality clicks from high value customers. Most of our customers see a 25% or higher conversion rate from their Adwords campaign.
Social Media Marketing – While we typically focus on getting in front of people who are ACTIVELY looking for a dentist, in some instances it makes sense to focus on awareness. After we do a market assessment for you, we’ll share with you our findings and let you know where social media fits into your strategy.
Reputation Management and Referrals – We’ll help you leverage your existing patients by helping you generate more referrals and more reviews.
Retargeting – We’ll display an ad of your business on different websites and social media platforms to people who have visited your website but not converted. This creates top of mind awareness and generates 5% + more conversions.
Our techniques work! To avoid conflicts we’ll only work with 1 clinic/ area!
When we started Healthcare Marketing in Vancouver, Canada we had no idea we would become the industry leader in helping dental clinics grow online. Now that we have a proven formula, with a 100% success rate, we promise to only work with one dental office in each area. We’re very good, we don’t want to compete against ourself!